I founded Seanchaí to bring the best of agency expertise to individuals and organizations of all sizes doing real-world good. Drawing from my heritage as a descendent of the Reidy clan, Seanchaí embodies the Irish tradition of storytelling: naming and refining narratives that matter.

I’m a business-defining communications executive who spent 10 year at an agency exceeding reach goals for humanitarian, federal, and corporate organizations. Far-seeing PR strategist who founds future-focused departments, teams, roadmaps, content, and processes that resolve complex concerns for multichannel programs. Trusted bridge-builder who creates lasting partnerships and new business by imagining the big picture and making the right connections.

Select successes over the course of my career include:

✶ Winning a Gold ADDY Award and AAF Roanoke’s Best in Show Award for developing the First Lady of Virginia’s “It Only Takes One” fentanyl education program.

✶ Achieving 43M+ in aggregate media reach for a hunger advocacy group, delivering 460+ projects to a client in one calendar year.

✶ Launching digital marketing for an ESL web platform to gain 2-3K international student applications.

✶ Doubling event counts and driving 15M impressions across all social media channels for a faith-based media entity.

✶ Winning a major regional healthcare insurance provider client a multi-million-dollar contract.

✶ Coordinating a humanitarian client’s US media outreach to place 100s of stories in global outlets including the NYT, WSJ, TIME, Associated Press, Reuters, BBC World News, and more.